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PENN Entertainment Advances Hollywood Casino Hotel Council Bluffs Project with September 2026 Groundbreaking

Paul Reed · Sep 13, 2026

PENN Entertainment Advances Hollywood Casino Hotel Council Bluffs Project with September 2026 Groundbreaking

Construction site rendering for the new Hollywood Casino Hotel Council Bluffs in Iowa showing land-based facility plans

PENN Entertainment has scheduled the official groundbreaking for its new Hollywood Casino Hotel Council Bluffs on September 14, 2026, marking the start of construction on a land-based facility valued between 180 and 200 million dollars that will replace the existing Ameristar Council Bluffs riverboat casino along the Missouri River, and this development shifts the operation from water to a permanent structure on land while maintaining continuity for visitors in the Omaha metro area.

The project timeline projects completion within 18 to 24 months after the initial groundbreaking, which means the venue should open to the public sometime in 2028 depending on construction progress and regulatory approvals, and observers note that moving from the riverboat format to a fixed land-based site allows for expanded amenities and better integration with surrounding infrastructure.

Project Specifications and Venue Features

The new Hollywood Casino Hotel Council Bluffs will house more than 1,000 slot machines along with 25 table games, creating a gaming floor that expands capacity compared to the current riverboat setup, while additional spaces will accommodate new dining venues including the first Shake Shack location in the Omaha metro area and the Red Lotus Asian eatery that brings varied culinary options to the property.

These elements combine to form a comprehensive entertainment destination that integrates gaming, lodging, and food service under one roof, and the design emphasizes accessibility for regional visitors who currently rely on the Missouri River location for their casino experiences.

Economic and Employment Impacts

Construction activities are expected to generate 450 temporary jobs during the building phase, while the finished facility will support 50 new permanent positions once operations begin, and these figures reflect direct employment tied to the project without including secondary economic effects on local suppliers or service providers in Council Bluffs.

Local authorities and industry analysts have reviewed the employment projections as part of the permitting process, confirming that the transition from the riverboat to the land-based casino maintains existing roles while adding the specified new opportunities in construction and ongoing operations.

Aerial view of the planned Hollywood Casino Hotel Council Bluffs development site near the Missouri River

Transition from Riverboat to Land-Based Operations

The existing Ameristar Council Bluffs riverboat casino has operated on the Missouri River for years, yet the new land-based Hollywood Casino Hotel Council Bluffs will consolidate all functions into a single structure that eliminates the need for water-based operations and provides greater flexibility for future expansions or renovations.

Regulatory filings indicate that PENN Entertainment coordinated with Iowa gaming officials to ensure the replacement maintains compliance with state licensing requirements throughout the transition period, and this approach allows the company to preserve its market presence in the region while upgrading the physical infrastructure.

Timeline and Next Steps

With the groundbreaking date fixed for September 14, 2026, project managers have outlined a sequence of site preparation, foundation work, and structural phases that will unfold over the subsequent 18 to 24 months, and stakeholders anticipate regular updates on milestones as construction advances.

Financing for the 180 to 200 million dollar investment has been secured through PENN Entertainment's corporate resources, which supports the full scope of gaming, dining, and hotel components without reliance on external public funding, according to company statements released alongside the announcement.

Conclusion

The September 2026 groundbreaking for the Hollywood Casino Hotel Council Bluffs represents a measured step in PENN Entertainment's regional strategy, replacing the riverboat with a modern land-based facility that incorporates expanded gaming options, new dining concepts, and targeted job creation in Iowa. Data from the project announcement shows clear parameters around cost, timeline, and employment outcomes, while the shift to a permanent structure aligns with broader industry patterns of consolidating operations on land for operational efficiency. Those tracking Iowa gaming developments can follow progress through official regulatory channels as the 18 to 24 month construction window progresses toward the eventual opening.